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51¾«Æ·ÊÓƵ business faculty member has been selected as a .

The biennial program recognizes the best young marketing academics in the world. The 2021 class is made up of 37 young scholars from business schools around the world, who are three to six years post-PhD and conducting research on critical marketing topics.

Liu, assistant professor of business administration and Ben L. Fryrear Faculty Fellow in the and conducts research on consumer behavior, focusing on judgment and decision making in the health and social domains. She also teaches undergraduate consumer behavior.

Among many other honors and awards, she was also recently named ,

The 2021 MSI Young Scholars will convene this year for three days of research-sharing and to explore future collaborations.